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MARKETING PROGRAM MANAGERS EMEA
Company:EMR |
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Job Reference Number |
14571375 |
Client ID: |
RI/SK90234 |
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Posted On: |
Feb 21 2012 |
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Location: |
DUBLIN |
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Job Type: |
Permanent |
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Salary: |
ATTRACTIVE |
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A fast growing and internationally recognized Software and Cloud Solutions company requires a Marketing Programs Manager EMEA to join their start up team in Dublin.
As the European headquarters, the Dublin will play a key role in the companies growth and therefore candidates with a proven track record in Online Marketing (All Channels) and a working knowledge of online B2B solutions is essential
· Working cohesively with the EMEA Marketing Director to create, execute and manage demand generation programs in alignment with the marketing strategy
· Build and maintain a regular cadence of inbound and outbound campaigns, collaborating with internal marketing services and external agencies as needed to ensure seamless execution
· Clearly set expectations and establish accountability for deadlines with all related cross functional teams involved with program development and execution
· Manage all elements of marketing programs including budget, plan and subsequent reporting including reconciliation of each program with pre-defined objectives and metrics
· Analysing all marketing initiatives pursued, reporting results on a weekly, monthly and quarterly basis, drilling down on performance of channel, offer, messaging and creative components as needed
· Act as key marketing contact for EMEA sales team supporting local prospecting and lead maturation activity,
· Focus on tactics and processes that increase lead conversion and reduce cost per opportunity.
· Track all activity via marketing and sales automation tools,
· Ensure all marketing program details are effectively communicated to sales teams and throughout the organisation ,
Experience/Skills Required:
· This is a multi-disciplinary role, giving broad exposure across all areas of marketing. The successful candidate will have a demonstrated track record of achievement, proven ability to learn quickly on the job and manage multiple projects simultaneously.
· Marketing or business graduate with strong experience working in the IT industry.
· Previous experience developing, executing and managing webinars, email campaigns, lead nurturing programs, online advertising, sponsorships, hospitality and direct marketing campaigns
· Proven experience with driving website traffic and converting traffic to qualified leads
· Demonstrable success in utilizing social media as key elements of marketing mix
· Specific experience with event management is essential
· Candidates should be proficient in MS office applications and experience with CRM and marketing automation systems will be advantageous
· Analytical and results orientated individual in tune with revenue marketing principles
· Extraordinary communication and copywriting skills
· Must possess a passion for learning industry-leading marketing tactics and best practices
This is an excellent role with a strong remuneration package with one fo the worlds fastest growing companies
For consideration for this role send you CV in strict confidence or contact Stephen Keane on (01) 669 8563.
